M.Ed.BCBA since 201323+ years in educationMom since 2007

Parenting with Purpose · Shay Guynn, M.Ed., BCBA

End the daily battles in 90 days or less, without yelling or bribing

A clear, simple plan for your child, your schedule and your hardest moments: getting out the door, homework, screens, bedtime and everything in between.

In-home in Ocala and Marion County · Virtual anywhere in the US

Shay Guynn, smiling, wearing a colorful patterned blouse and pearl necklace

About

Meet Shay Guynn

M.Ed.BCBA since 201323+ years in educationMom since 2007

With 23+ years in classrooms and school leadership, a Board Certified Behavior Analyst (BCBA) since 2013, and, most importantly, a mom to one awesome son since 2007, Shay understands behavior from both sides: professionally and personally.

Today, she supports busy parents who are exhausted by daily battles over getting ready and out the door, homework, screens, bedtime, and everything in between.

Through her Pause. Decode. Respond. approach, parents learn to uncover what is contributing to their child's challenging behavior(s), create predictable routines, and use practical, in-the-moment scripts, so they know what to do and say when their child pushes back.

The ultimate goal: end the daily battles that wear them down in 90 days (or less), without yelling or bribing, by visualizing measurable momentum in the first two weeks.

But this work is also personal for Shay.

Years ago, it was another weeknight at the kitchen table. She was staring at homework with her 14-year-old son, already bracing for the same battle they had the night before.

And this, my friends, was the humbling part. After more than two decades helping other people's children, she was still struggling with her own.

She was a BCBA. She knew the research. But she was also a tired mom who had tried the nagging, negotiating, taking things away, and talking… and talking… and talking.

It might work for a day or two. Then they were right back in the same loop.

Until something clicked: she was trying to win the homework battle instead of understanding what was driving it. So she changed what she did first.

  • She paused before reacting.
  • She decoded what the behavior was communicating.
  • Then she responded with intention instead of frustration.

The battles did not disappear overnight. But they got shorter. Then less frequent. And eventually, homework stopped feeling like a war.

That experience changed the way Shay looked at parenting, and it became the heart behind her Pause. Decode. Respond. method.

You know, sometimes even the parent who knows what to do needs a practical way to actually do it when emotions are high, time is short, and real life is happening.

The method

Pause. Decode. Respond.

01

Pause

Stop before reacting, so the moment doesn't run you.

02

Decode

Uncover what's contributing to your child's challenging behavior and what it's communicating.

03

Respond

Use predictable routines and practical, in-the-moment scripts, so you know what to do and say when your child pushes back.

Me, every single day:

"Where's the parenting manual? Asking for me."

We've all been there

There's no manual. But there can be a plan made for your family.

If that made you laugh (or cry a little), you're in the right place. You don't need to be a perfect parent. You need a simple plan for your family's hardest moments, and someone in your corner while you use it.

Book your Family Game Plan Session

Work with Shay

Book your Family Game Plan Session

One-on-one with Shay. You will leave with a written plan for the daily battles that wear you down consistently. This time is about your family, not a sales pitch. Choose the avenue that fits best for your family:

Ocala & Marion County, FL

Local families

$349 up to 2 hours, in your home

  • In-home, where the hard moments actually happen
  • Your written Family Game Plan, plus the exact words to use
  • A 7-day check-in
Book in-home session

Local but prefer to meet online? Book the virtual session for $299.

Anywhere in the US

Virtual families

$299 up to 2 hours

  • Google Meet, from home, your office, or even your car
  • Your written Family Game Plan, plus the exact words to use
  • A 7-day check-in
Book virtual session

Book a time that works for you, right from your calendar.

Book and pay securely online. Private pay; insurance is not billed.
Questions? Text or email me.

A sneak peek

Inside your Family Game Plan Session

Clarity, practical strategies, and a plan built around your family.

1

Where are you now?

We start with what is already working at home, then walk through the moment that is hardest.

2

Where do you want to go?

Together we picture what calm actually looks like for your family's daily battles, so you will know it when you see it.

3

How will you get there?

We build one small first step you can start this week, plus your own Pause. Decode. Respond. plan.

4

How will you keep it going?

We plan for the bumps ahead of time and decide how you will track the good days.

You leave with

Your written Family Game PlanThe exact words to useA 7-day check-in

Need more support?

The Calm, Connected Home: 90 days

For families who want help making the plan stick. Together we build your family's plan, then practice it week by week, one hard moment at a time.

90-day program

$1,500

  • Four private 1:1 sessions with me: your kickoff plan, a 2-week check-in, a mid-point adjustment and a wrap-up session
  • A live group call with me every other Monday evening (6 total)
  • Weekly drop-in office hours, Wednesdays 12–1 pm ET. Pop in on your lunch break from your desk, your car, or wherever you are. Can't make it? Email your question by 10 am and get the recording.
  • A new module every other week, with strategies to practice and a data tracker to see your progress
  • Email support between sessions: I reply within 24 hours, Monday–Friday
Enroll in the 90-day program

After you enroll, I will email you your client agreement and schedule your kickoff session within 24 hours.

Not sure it is the right fit? Feel free to send a text to Shay Guynn, M.Ed., BCBA at 352-777-9863 or an email at sguynn@parents-with-purpose.com. No pressure, just honest answers. I will only suggest a program if I believe it is right for your family and you are able to fully commit to it right now. That is my promise to you.

Questions parents ask

What ages do you work with?

Families with children from 2 to 16.

Can you come to my home?

Yes, if you're in Ocala or Marion County. In-home or virtual, whichever you prefer. Families anywhere else in the US meet virtually.

How soon will we see a difference?

The goal is measurable momentum in the first two weeks, and an end to the daily battles in 90 days or less.

I've already tried everything. Why would this be different?

This isn't more general advice. It's a plan built for your child, plus the routines and scripts to actually use it when emotions are high and time is short.

Is this therapy?

No. This is parent coaching. If something calls for medical, mental health or clinical support, Shay will tell you and point you in the right direction.

What happens after I book?

You pick a time that works for you, book and pay securely online, and your session is set. Afterward, you'll have your written Family Game Plan, the exact words to use, and a 7-day check-in.

Do you take insurance?

Sessions and the 90-day program are private pay; insurance is not billed.

Questions?

Reach Shay directly

Call, text or email anytime. You'll hear back from Shay herself.

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